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Top 10 Digital Commerce Companies in Vietnam

26/09/2025

804

Quy Huynh

Vietnam has emerged as one of Southeast Asia’s fastest-growing digital commerce markets. With over 100 million people, a rapidly expanding middle class, and high internet penetration (more than 75%), the country offers fertile ground for e-commerce businesses to thrive.

According to Vietnam News, local consumers spent about US$16 billion online in 2024 on major platforms like Shopee, Lazada, and TikTok Shop. Meanwhile, e.vnexpress.net reports that the total market size has reached US$22 billion, making Vietnam the third-largest e-commerce market in Southeast Asia. Experts project the market will continue growing at a CAGR of over 21% until 2030, reaching nearly US$62.5 billion (Mordor Intelligence).

This impressive growth makes choosing the right technology partner crucial for businesses aiming to scale digital commerce operations in Vietnam. To help you navigate the landscape, Supreme Tech has curated a list of the Top 10 Digital Commerce Companies in Vietnam, highlighting their strengths and expertise.

SupremeTech

Leading digital commerce companies in Vietnam supporting business transformation

SupremeTech is a product-focused Agile development company in Vietnam. SupremeTech is currently serving clients across Japan, US, and Australia. They specialize in digital transformation and software solutions for big corporations in retail, healthcare, F&B, etc. Established in 2020, SupremeTech has grown rapidly from just a few members at the beginning to over 180 employees. 

At SupremeTech, we implement the Scrum methodology and Agile framework to enhance efficiency and innovation. We optimize and leverage the Agile process to deliver a working product faster than a standard sprint. We provide real-time progress reports for each project because we value transparency and collaboration. AI-assisted development is currently being applied to custom software projects to foster delivery time and optimize cost for clients.

  • Founded: 2020
  • Team size: 180+ employees
  • Key clients: Enterprises and multinational brands in industries such as Retail, E-commerce, Healthcare, and Human Resources.

Strengths:

  • Agile Offshore Dedicated Teams
  • Digital Transformation for Retail Brands
  • Web & Mobile Application Development
  • Cloud Infrastructure Migration & DevOps
  • OTT Streaming White-label Apps
  • ISO/IEC 27001:2022 certified, ISTQB Partner Program member

Kyanon Digital

Kyanon Digital is one of the leading digital commerce in Vietnam

Kyanon Digital is a leading technology company in Vietnam specializing in digital commerce solutions, with the slogan “Making Digital Impact that Matters”. Founded in 2012, the company provides end-to-end services that help businesses design, build, and scale their digital commerce platforms. Their expertise covers B2B, D2C, marketplaces, composable commerce, and omni-channel growth. 

With a strong focus on Agile development, seamless system integration, user-centric design, and long-term optimization, Kyanon Digital positions itself as a trusted partner that delivers not just digital commerce platforms but also sustainable growth and innovation for clients.

  • Founded: 2012
  • Team size: 500+
  • Key clients: Leading retail groups in Japan, Thailand, NutriAsia, confidential regional enterprises…

Strengths:

  • Wide service coverage: Expertise in B2B, marketplace, composable commerce, and omni-channel solutions.
  • Data integration & personalization: Strong capabilities in unifying customer data, enabling predictive analytics, and creating personalized customer experiences.
  • User-centric design: Focus on seamless omni-channel journeys with intuitive, mobile-friendly interfaces.
  • Agile & engineering excellence: Proven Agile methodology, cloud-native and microservices architecture, plus ISO-certified 9001 and 27001.
  • Long-term support: Provides ongoing operations, maintenance, and optimization beyond system launch.
  • Trusted by top brands: Collaborates with Sharp, Central Retail, Unilever, Starbucks, and other major enterprises.

Afocus

Afocus is a team of passionate design-thinkers, curious product strategists, and innovative digital transformers living in Vietnam. They are focused on products, not projects, with your business growth being our highest priority from day one.

From ideas to delivery, Afocus supports each client along the full life cycle of their digital initiatives:

  • Analyzing business, marketing and sales targets, competition and constraints,
  • Identifying and collecting requirements,
  • Establishing, redefining & implementing branding, marketing and advertising strategies,
  • Elaborating concepts (IA & Wireframe/Mockup) from simple business ideas,
  • Designing Responsive & intuitive customer & User Interface (UI: Look & Feel) / Experience (UX) and system architecture,
  • Coding sites/apps/softs rather on an agile and test-driven mode,
  • Controlling / Assuring quality with international standards (+ user testing),
  • Deploying and following-up evolutive and corrective maintenance.
  • Optimizing traffic (ASO/SEO), usage & sales with data collection, analysis & reporting…

Groove Technology

Vietnam digital commerce market growth with rising online shopping trends

Groove Technology is the first and last stop for companies worldwide that need support to develop digital products and custom software solutions. Their integrated resource model paves the way for your technology projects to be completed sooner, with less effort.

They help businesses expand their software development capabilities. How?

  • Ready-made and well-oiled offshore teams at your disposal
  • Proactive and innovative software development approaches
  • A partner that prioritises trust and delivering quality solutions

Adamo Software

As the top software development company based in Vietnam, Adamo Software surpasses edge-cutting digital solutions for global organizations with the aim of adopting new technologies and transforming business operations.

Adamo offers full-cycle and customized software development services with high-quality and lucrative solutions. Listed as the top 10 Vietnam’s software development companies, Adamo excels at mobile app development, web-based solutions, website development, and portal development.

Their skillful and experienced developers provide you with innovative, efficient, valuable-tailored, and sustainable digital solutions. Whether it is a user-centric app or transformative corporation-level software solutions, Adamo will transform your business ideas into superb software products with continuous support.

CodeNinja

At CodeNinja, they believe that there’s a lot of untapped engineering potential in the world and they’re here to tap it. They’re a mission-driven software company of 250+ engineers striving to solve the world’s hardest problems for people, businesses, and Governments by tapping the untapped engineering potential of High-Growth and emerging markets.

Their mission is to improve the lives of three billion people living in emerging markets by creating opportunities in technology.

SECOMM

SECOMM is a full-service ecommerce solution provider using various platforms, tools, and technologies to satisfy all the business’s complex systems.

  • Ecommerce Consulting
  • Ecommerce Development
  • Ecommerce Maintenance
  • Ecommerce Acceleration

BSS Commerce

BSS Commerce is a global full-service eCommerce agency that provides cutting-edge technology solutions to B2B, B2C, and B2B2C businesses. They are empowered by partnerships with multiple platform providers and highly-qualified experts with customer-centric value at heart.

As an accredited eCommerce solution provider, BSS offers a comprehensive eCommerce strategy to accelerate your business through wide-scale service on multiple platforms. They also enhance your eCommerce systems with highly-recommended Magento Extensions, Shopify Apps & Shopware Extensions.

They make your eCommerce vision to life with our Global Standard, Best-in-class Service, and Solution-oriented mindset.

Magenest JSC

Magenest is a one-stop digital solution provider with a special focus on eCommerce systems, ERP/CRM platforms, Cloud Infrastructure, Digital Marketing, and more.

As a leading technology solution company in APAC, they have helped brands activate and scale their digital presence, transform business operations, and empower the workforce through our solutions with Adobe Magento Commerce, Odoo, HubSpot, and Amazon Web Services.

The quality of their work is backed by industry leaders: SM Markets, Abbott, Heineken, Trung Nguyen Legend, Bibomart, ACFC, Hoang Phuc International, etc.

AMELA Technology

Amela Technology is a global IT services and consulting company established in Hanoi city (Vietnam). They bring your idea to life by bridging technological gaps and manpower shortages with the following top-tier solutions:

  • Software Outsourcing & Development
  • Emerging tech: Blockchain, IoT, and AI solutions
  • Web & Mobile App Development
  • Embedded Systems Quality Control & Testing
  • Start-up supporting
  • Human resource introduction
  • Engineer dispatching

In the course of their development, they have pleased clients from one of the most demanding markets in Japan in a variety of industries, including eLearning, eCommerce, live streaming, healthcare, and ERP.

Why Work with Digital Commerce Companies in Vietnam?

Benefits of working with digital commerce companies in Vietnam for business growth
  • Cost-effective yet high-quality talent: Vietnam offers competitive rates with strong technical expertise.
  • Deep understanding of local & ASEAN markets: Local partners have practical insights into consumer behavior in the region.
  • Modern methodologies (Agile, Composable, Modular): These companies adopt cutting-edge approaches to keep pace with market shifts.
  • End-to-end support: From consulting and implementation to scaling and maintenance, businesses are fully supported.

Final thoughts

Vietnam’s digital commerce market is booming, presenting huge opportunities for both local and international businesses. By collaborating with the right technology partner, companies can accelerate growth, enhance customer experiences, and scale sustainably in this competitive market.

Are you looking to build or expand your digital commerce capabilities? Get in touch with SupremeTech today and discover how we can turn your vision into a scalable success story.

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Shopify store development services for Makuake STORE by SupremeTech

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Our success stories

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    Makuake STORE – Shopify store development services for an original crowdfunding site

    With a custom-built Shopify store management solution, Makuake STORE obtains a smoothly collaborative environment for their stakeholders to co-manage the store and deliver outstanding shopping experience. Shopify Plus development services for Makuake STORE Technical challenges from an online mall-like business idea Makuake Co., Ltd. initially provides a crowdfunding listing website named "Makuake" for newly launched products and services. It is a platform where creators can list their original products and call for public funding from supporters. “How can supporters buy the products after the listing is ended?” wondered Makuake leaders when the platform started to grow fast. “And it would be a waste if creators cannot continue to make money from the brilliant ideas of their own on our website. That’s the gap we will fill in.” Makuake's original crowdfunding site A single-minded desire to “continue to support the growth of the implementers” and “provide an exciting shopping experience as a place where supporters can purchase their favorite products again” urges the Makuake team to build an E-commerce site where the creators can sell their new products to the end consumers. That’s where Makuake STORE was born. Makuake STORE, then an online mall-like store concept under the name of Makuake, should not only bring consumers the enjoyable shopping experience that no other place does, but also ensure smooth operational teamwork between Makuake and creators, not to mention retain the high-standard experience of supporters as it originally does. An excessive portfolio of products and operational requirements of the three parties involved certainly pose a mind-bending challenge to the Makuake STORE operational team. The question is how to set up a custom Shopify store that is linked to the current crowdfunding site and a management system which Makuake team and creators can co-operate for an ultimately wonderful shopping journey. It’s a huge puzzle to solve right there. Shopify Plus is a good choice. But it’s not enough. After receiving a challenging brief from Makuake, we jumped into deep research and broke down the case into two phases. Then our research showed that Shopify Plus is regarded as an optimal platform to cultivate Makuake STORE on. Its available functions allowed us to launch Makuake STORE in a short amount of time without much technical effort. And that was a good choice. Due to the time constraint at the beginning of the project, we were wired to integrate the ready-for-use apps available on Shopify to serve the basic operational needs. But we knew there certainly came a must-have circle of building and optimizing. Phase 1: Custom Shopify development services for an admin app We identified in our proposal that the first and foremost task is to provide merchants with a custom admin app quickly. So merchants can manage their own stores inside the Makuake STORE site. It took us soon enough to realize that the complex characteristics of a mall-like Makuake STORE cannot be fulfilled only by Shopify Plus’s limited available functions. Each merchant wanted to manage their store uniquely. What we should aim for is a custom Shopify app development that supports all three parties at the same time. To solve this case, we flexibly developed a custom admin app to bridge the Shopify solution apps and Makuake's current operation system to Shopify. The expertise is not to build everything from scratch because it takes a lot of time and is less cost-effective. We incorporated the custom features to the third-party apps so that the Makuake STORE operational team and merchants can perform the tasks Shopify cannot. For example, Shopify limits the number of admins accessible to the store. At the same time, Makuake STORE needs to share management roles with thousands of independent sellers to co-manage their own products and orders. Atarashii - More fun shopping online! Phase 2: Add more features to serve three-party operations The next milestone in the product roadmap is to continue adding custom features to the app so that merchants can set up their own customers’ buying journey. Our solution takes into consideration the full-circle E-commerce management. Custom Order Order WorkflowsOrder AttributesShopify checkout flow Shipment Multi-Order trackingMulti-Warehouse ShippingMulti-Carrier Shipping SupportAutomated shipment notification Customer Custom CRM procedure Inventory Multi-Warehouse management Product data Access control systemAutomated Product Data SyncCustom Product Data Mapping The development process includes but not limited to data migration from/to Shopify, integration with 3rd-party systems, automated data exchange, PC & mobile responsive themes, maintenance services. In terms of operational screens, there are three main parties involved: the Shopify admin for Makuake, the Seller admin, and the Operator admin. We integrated custom-built functions to upgrade the Shopify admin's capability, and we built everything from scratch for the seller and operator admins. While optimizing the operational system, we finetune our web app with upcoming favorite features for an “enjoyable shopping experience.” The can-do spirit inspires us to proactively and constantly seek new approaches to optimize the product. Furthermore, our pleasant correlation with the Makuake team and Shopify enables us to generate new ideas and bring them to life. Makuake is a super passionate and open-minded client who clearly guides us throughout the way and jointly tackles the challenge where it needs their expertise. As featured in our motto “Build the next world-class together”, we consider working as one team the primary key to success. While the Makuake team focuses on perfecting the product concept, we take ownership of technology solutions and product development. Together, we make product concepts a reality. We believe our collaboration will achieve further success soon. A mall-like Makuake STORE on Shopify Plus We made it! A custom Shopify solution to streamline store operations After 7.5 months of development and teamwork, we accomplished the project's primary objective: to operate and maintain a fully functional management system for an online mall-like Makuake STORE. The model works well as the website records a huge traffic surge, and the popularity continues to expand widely in the Japanese market. The more the product thrives in the market, the more technical challenges to solve in our continuous development process. We cannot wait to keep moving forward and tackle those challenges! Development systems and technologies Below are the resources and technologies we use to deliver Shopify store development services: Details of entrustment: Design, Implementation, Testing, Migration, Maintenance & Operation Platform: Web app, responsive web app, Shopify Infrastructure & Architect: AWS, Serverless, NoSQL Development language: Node.js, React.js Get your Shopify Plus custom development services from SupremeTech! SupremeTech offers comprehensive solutions for migrating your current website to Shopify. We have the expertise to build tailored software that streamlines your e-commerce management and enhances customer experience. Contact us now to take a step forward and discover how you can make your unique business idea come true with our technical solutions. Brought to you by Makuake - SupremeTech team.

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    Makuake STORE – Shopify store development services for an original crowdfunding site

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    Our culture

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      Tour “Đại lộ QC” – Hành trình khám phá nghề kiểm thử cùng ST

      Chào mừng bạn đến với series “Chuyện ngành chuyện nghề - Team QC”, nơi chúng mình kể lại những câu chuyện thật nhất về hành trình làm nghề, những niềm vui và… những pha “dở khóc dở cười” phía sau mỗi bản build. Để bắt đầu nghề QC thì không khó, nhưng để trở thành QC giỏi không phải điều dễ dàng. Trước khi lên đường khám phá, hãy cùng mình “bóc tem” một vài hiểu lầm kinh điển về nghề QC nhé! Có phải bạn đã từng nghĩ rằng: - Ai cũng học QC được? - Ai cũng làm QC được? - QC chỉ cần bấm bấm test test và report bug? Vậy thì hôm nay, hãy cùng gặp gỡ hướng dẫn viên du lịch - Nguyễn Quang Vũ (QC Team)  - người sẽ đưa các bạn tham quan một con đường huyền thoại mang tên “Đại lộ QC”. Thắt dây an toàn, cầm vé trên tay và chúng ta sẽ xuất phát ! Km 0 – Cổng “Khởi Đầu” Trước khi trở thành “người gác cổng chất lượng”, mỗi QC đều bắt đầu bằng giai đoạn… bấm mọi thứ có thể bấm. Đây là lúc bạn làm quen sản phẩm, hiểu người dùng, và tập làm bạn với bug. Bạn sẽ cần mô phỏng hành vi người dùng, bấm - nhìn - ghi để xem sản phẩm có chạy đúng như mong đợi. Tưởng đơn giản mà không hề đơn giản: phải quan sát và đặt câu hỏi đúng chỗ. ❓ Vì sao ai cũng nên dừng ở đây? - Đây là nơi hình thành tư duy kiểm thử và hiểu quy trình phát triển. Như học lái xe: nắm vững gương, đèn, phanh rồi mới tính chuyện đổ đèo. 💡 Mẹo sống còn: - Học cách viết test case rõ ràng. - Biết phân biệt bug vs feature (phao cứu sinh tình bạn với dev). - Ghi chép gọn gàng, ảnh/chụp màn hình là tem visa cho mỗi phát hiện. 🔌 Trạm tiếp năng lượng:  Kiểm thử các luồng “hơi đời” như mất mạng, pin 2%, nhập emoji vào ô số, đổi ngôn ngữ giữa chừng. Đây là nơi rất kích thích sự tò mò của các bạn! Km 10 – Ngã rẽ “Phát Triển” Ở Km 10, bạn chọn đường mình muốn đi, miễn đi sâu một nhánh: ⬅️ Nếu bạn chọn làn trái: Automation Test, nơi còn gọi là “Làng Code”. Bạn sẽ nhận được: - Bản đồ: biết code và tư duy code để tự động hoá những thứ lặp lại. - Điểm check-in: Script chạy qua đêm, CI/CD, báo cáo xanh lè sáng sớm. - Quà lưu niệm: Khả năng đọc API, log, mock data, dựng pipeline nhoáng cái là xong. ➡️ Còn nếu bạn chọn làn phải: Performance Test, được ví như “Thung lũng Hạ Tầng”. Bạn sẽ có 1 chuyến trải nghiệm thú vị khác: - Bản đồ: cần hiểu hệ thống, kiến trúc, infra logic; đo độ bền, độ tải, độ chịu nhiệt. - Điểm check-in: JMeter/K6, profiling, bottleneck, tuning database. - Quà lưu niệm: Biểu đồ đẹp như tranh, nơi có lời giải cho câu hỏi vì sao “chạy một mình thì nhanh, có người xem livestream thì… khựng”. 📍 Nguyên tắc vàng của Km 10:  “Biết nhiều một chút, nhưng phải biết sâu một phần.” Có chiều rộng để phối hợp, có chiều sâu để gánh trách nhiệm.  Ở đoạn đường này, QC không chỉ tìm lỗi mà còn đề xuất cải tiến, thiết kế trải nghiệm, góp phần tạo ra chất lượng toàn diện. Related Blogs: > Must-Have Tools for Business Analyst > How to Step Out of the “Forwarder” Shadow? Km 25 – Quảng trường “Tư Duy Làm Chủ” Sau một thời gian quen tay với việc test bug và viết test case, bạn sẽ nhận ra: QC không chỉ là người tìm lỗi, mà còn là người giúp sản phẩm tốt lên từng ngày. Đây là lúc bạn bắt đầu bước ra khỏi “vùng kiểm thử” quen thuộc để nhìn sản phẩm ở góc độ rộng hơn: người dùng đang cần gì, team đang gặp khó ở đâu, và giá trị thực mà sản phẩm mang lại là gì. Bạn bắt đầu làm gì? - Điều phối nhịp sprint, push tiến độ, sắp hàng ưu tiên, nhìn rủi ro bằng ống nhòm và nói chuyện người dùng như hàng xóm thân. ❓ Để ở lại quảng trường này lâu, bạn cần: - Hiểu quy trình từ yêu cầu → phát triển → phát hành. - Nắm sản phẩm & người dùng hơn cả tên thú cưng nhà mình. - “Thấu” team sản xuất: dev cần gì, design lo gì, PM sợ gì, khách hàng kỳ vọng gì. Bài học đường dài: QC giỏi có “la bàn hệ thống” - biết hướng về giá trị người dùng, không chỉ về “màu xanh của report”. Km 40 – Ghé thăm đặc khu “ST QC”  và Về đích  Sau khi băng qua những chặng đường đầy bug và deadline, mời bạn ghé trạm dừng chân tại đặc khu “ST QC”. Đây là nơi những người làm kiểm thử thật sự trưởng thành và tìm thấy hướng đi cho riêng mình. Tại đây, bạn sẽ được “đi tour” qua đủ mọi cung đường nghề QC. Từ Manual Test đến Automation hay Performance Testing, thử sức để biết bản thân phù hợp với hướng nào. Ở ST luôn được khuyến khích học hỏi, có mentor tận tình chỉ đường, và rất nhiều ngã rẽ nghề nghiệp cho bạn mở rộng: từ QA, QC Technical Lead, cho đến BA hay PM. Chúng mình tin vào văn hoá “đi thực chiến trước, giáo trình hoá sau”. Nghĩa là không học để biết, mà học để dùng, để làm cho sản phẩm tốt hơn mỗi ngày. Vé VIP cho người mới Mentor thâm niên luôn đồng hành cùng bạn.Starter Kit “xịn”: test template, bug report, release checklist, sample pipeline.Nhớ câu thần chú:  “Chất lượng là thói quen mỗi ngày, không phải phép màu cuối sprint.” Phụ lục cho hành khách yêu khám phá. 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Hẹn gặp bạn ở một cột mốc mới trên Đại lộ QC!

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      Our culture

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        Tour “Đại lộ QC” – Hành trình khám phá nghề kiểm thử cùng ST

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        Knowledge

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          Must-Have Tools for Business Analyst

          In today’s fast-evolving tech world, working smart has become even more crucial than working hard. In IT environments — and in any modern business — managing a growing amount of complex work can’t rely solely on memory, scattered emails, or individual Excel sheets. One of the most effective ways to boost productivity intelligently is through the use of supporting tools.This isn’t just a trend anymore — it’s quickly becoming the standard in many companies. For Business Analysts (BAs), the right tools don’t just make you more efficient — they make you more professional. Let’s explore some essential tools every BA should have in their toolkit 👇 1. Draw.io A free, intuitive diagramming tool to visualize processes, systems, data, or ideas.It’s ideal for modeling workflows and mapping business logic. Key Features: Free and no registration required — just go to diagrams.net.Flexible storage — save files locally or to Google Drive, OneDrive, GitHub, GitLab.Rich icon library — supports UML, BPMN, flowcharts, network diagrams, and more.UML & BPMN ready — perfect for use cases, activity diagrams, and business flows.Easy collaboration when stored on shared drives.Cross-platform — available on web, desktop, and as a VS Code extension. Limitations: Real-time collaboration isn’t as strong as tools like Figma.Performance may drop with very large or complex diagrams. 2. Miro Miro is an online collaborative whiteboard designed for teams to brainstorm, plan, and visualize ideas in real-time. Key Features: Infinite canvas — visualize projects without space limits.Real-time collaboration — comment, vote, and co-edit instantly.Rich templates — includes user story maps, journey maps, mindmaps, Kanban boards, and wireframes.Integrations — connects with Jira, Confluence, Slack, Teams, Google Drive, and more.Great for mapping processes, use cases, roadmaps, or even UI mockups. Limitations: Free plan limits the number of boards.Large boards with many assets may slow down performance. 3. Trello Trello is a Kanban-based task management tool that helps teams visualize and track progress easily. Key Features: Simple drag-and-drop interface.Highly customizable boards, lists, and cards.Each card can include checklists, attachments, labels, due dates, and assignees.Seamless integration with Google Drive, Slack, Jira, GitHub, and others.Real-time updates across all team members.Works on web, desktop, and mobile. Limitations: Free plan limits the number of integrations (Power-Ups). 4. Jira Jira by Atlassian is the industry-standard project management tool for Agile teams. Key Features: Built for Scrum and Kanban teams.Highly customizable workflows, fields, and automation rules.Transparent tracking of tasks, blockers, and progress.Integrates with hundreds of DevOps, CI/CD, and testing tools.Scales from individual tasks to enterprise-level project portfolios. Limitations: Steep learning curve for beginners.Can be costly for large teams.Requires experienced admins for setup and maintenance.May run slower on large, complex projects. 5. Typescale A handy tool for generating consistent typography systems (font size, line height, spacing) for web or app design. Key Features: Automates type scale creation.Multiple presets and flexible customizations.Preview and export CSS directly.Ensures responsive and accessible typography. Limitations: Not suitable for all design systems or content types.Limited control over detailed responsive behavior. 6. Adobe Color An intuitive color palette generator to create harmonious and accessible color schemes. Key Features: Easy-to-use color wheel with real-time updates.Auto-generates color harmonies based on color theory.Supports HEX, RGB, and CMYK formats.Integrates seamlessly with Adobe tools like Photoshop, Illustrator, and XD.Community palette sharing and inspiration gallery. Limitations: Contrast still needs manual checking for accessibility.Some auto-generated palettes may need manual tweaking.Colors can look different on various screens. 7. Contrast Checker A simple but vital tool to ensure readability and accessibility by checking text and background contrast per WCAG standards. Key Features: Simple interface — input colors and get instant feedback.Ensures compliance with accessibility guidelines.Real-time updates as you adjust colors.Bridges design and development — everyone can validate contrast easily. Limitations: Doesn’t reflect results accurately for complex backgrounds.Doesn’t account for font size, spacing, or user testing conditions. Why Use These Tools? Transparency: Everything — from tasks to deadlines — is clearly tracked. For example, Trello helps answer questions like “Who’s doing what?” and “What’s the current status?”Visualization: Tools like Draw.io help transform abstract logic into clear, easy-to-understand diagrams.Collaboration: Integrating tools like Miro, Jira, or Slack ensures everyone stays aligned and reduces miscommunication. Tips for Getting Started Start small: You don’t need every tool at once. Begin with Jira or Trello, then expand.Build shared habits: Tools only work when the whole team uses them consistently.Learn by doing: Explore free trials and tutorials, then apply them directly in your current projects.Stay updated: Tools evolve fast — keeping up helps you stay ahead. Using tools isn’t just about having more software — it’s about changing the way we work.They make our processes more transparent, our teamwork more seamless, and our output more efficient. For Business Analysts, these tools are not just “nice-to-have” — they’re what turn you from a task executor into a strategic enabler for your team. Read more related articles from SupremeTech!

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            How to Step Out of the “Forwarder” Shadow?

            Have you ever, as a Comtor or Business Analyst (BA), felt like… a messenger? Every time the client asks something, you turn to the team, copy their answer, translate it, and send it back — just passing messages instead of actually owning the conversation. At SupremeTech, our BA team jokingly calls this role the “Professional Forwarder.” Through many “lost in translation” moments, we’ve learned valuable lessons on how to step out of that shadow — to become real connectors between the client and the team. Let’s hear from our BA team as they share practical tips to help you move beyond being a “forwarder” drawn directly from real project experience. Signs You Might Be Forwarding Too Much 1. The classic line: “Let me check with the team.”It’s not wrong — but if you’re saying it too often, it might mean you don’t fully understand the issue. 2. Lack of confidence in meetings: Many new BAs struggle with open-ended questions. When you don’t fully understand the product, you can’t confidently answer questions from both the client and your internal team. The PM asks about progress, you look at the Sprint Backlog full of numbers — and still don’t know where to start. 3. Avoiding technical talk: The moment you hear technical terms, you “pass the ball” to the PTL — without really understanding what’s being discussed. 3 Steps to Escape the “Forwarder Manager” Role So, how can you move from being a Forwarder to becoming a true communicator — someone who understands, connects, and leads discussions effectively? Here are three simple but powerful steps you can start practicing right away: 1. Before Forwarding, Ask Yourself: Do I understand at least 70% of this content?Have I tried to reproduce the bug, test the feature in the DEV environment, or explore the possible cause myself?If I were the dev/tester receiving this message, would I have enough context to understand it?Can I classify the issue — is it about UI/UX, logic, data, or business flow?Can I try to answer part of it first, then confirm later? 👉 This habit helps you learn something new every day, instead of just finishing tasks every day. 2. In Every Meeting – Observe and Lead What is the team really discussing? Do I understand the big picture?If the conversation is technical, how does it relate to the overall context?Is anyone confused? Can I help clarify? If you find yourself unsure about all three — take notes, take notes, and take notes.Meeting minutes and your own notes will help you retain details and follow up later for deeper understanding. 3. Build Strong Foundations Whether you’re a Comtor, BA, or PO, a solid foundation in product knowledge, business logic, and basic technical understanding helps you make better decisions — and lead your team effectively. Don’t get stuck thinking “that’s not my task.” Instead, learn actively by: Reading about technical keywords used in your project.Redrawing the business flow yourself to truly understand it.Asking devs, QCs, PTLs, and clients for their perspectives.Finding a technical advisor who can review your understanding and answer your tech-related questions. Every time you’re about to forward a message, pause for a minute — dig a little deeper.Each pause adds to your knowledge and analytical mindset. These small daily efforts will sharpen your skills and confidence — helping you grow not only as a professional BA, but also as a potential Project Leader who truly adds value to the team.

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            How to Step Out of the “Forwarder” Shadow?

            31/10/2025

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